Stern Pinball Announces #PlayStrong Initiative
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05/01/20

Stern Pinball Announces #PlayStrong Initiative

For the Love of the Game

Stern Pinball Announces #PlayStrongTM Initiative

Share your powerful pinball stories for a chance to win Stern swag and merchandise

CHICAGO, IL – May 1, 2020 — Stern Pinball, Inc., a global lifestyle brand based on the iconic and outrageously fun modern American game of pinball, today announced the Stern Pinball #PlayStrongTM Initiative.

There is something magical and wild when we experience the silverball in an up close and personal manner.  To feel the beating of your heart as the adrenaline races through your body doing everything to avoid the inevitable ball drain for as long as humanly possible is exhilarating!  We become one with the game as we nudge, sway, and swing the table ever so gently to change the ball’s trajectory ever so slightly, constantly aware of the hypersensitive tilt or impending lost ball.

In the past few months our world has been tilted as we helplessly watch our days go, sometimes feeling disassociated and disconnected from our loved ones.  Our world has been rocked and we look for ways to regain a sense of normality in an abnormal upside down world.  Digital technology has helped us with happy hour Zoom calls and digital children play dates, but it’s difficult to escape our feelings of isolation when you can’t physically reach out and hug someone you miss ever so dearly.

Pinball has once again taken the spotlight during this pandemic.  People are physically connecting to pinball by disconnecting from the news and other negative distractions.  This is due to the raw, physical nature of pinball and the intense connection associated with the touch of skin and machine.  The love of pinball is generational and a part of the global culture and family unit.  Pinball has been a part of the human experience for over 300 years.  There’s nothing that can offer the same type of immersive entertainment experience as pinball.  Nothing can replicate the physical connection one has with a pinball machine.

It’s through this emotional and visceral experience that now more than ever pinball is healing, saving, and broadening connections with people and families worldwide.  Defying gravity, battling physics, and immersing into different pinball worlds like the Upside Down in Stranger Things or escaping Isla Nublar in Jurassic Park, the silverball is helping people stay safe by playing strong.  Pinball has been helping bring families closer together during these times.

Read Mark from Texas’ story on how pinball has personally saved their family.

“My Stern pinball machine has made a huge difference during this stay at home time. Deadpool has been an absolute blessing!  There are four in our family and coincidentally, pinball includes up to four players!  Every morning my two-year-old (Lincoln) starts his morning with pinball.  Lincoln absolutely loves pinball and he loves that BOOM button!!  My wife, Nicole, rewards the older son (Alex) when he completes his schoolwork.  I take Alex to compete in tournaments whenever possible.  Pinball is our family activity and purchasing our Deadpool has helped save our family through these difficult times.

Gratefully yours,
Mark from Texas”

“It’s special seeing pinball connect families across the world regardless of circumstance,” said Gary Stern, Chairman and CEO of Stern Pinball.  “After all, pinball is the universal language of FUN!  Embrace the moment and PlayStrongTM.”

Do you have a PlayStrongTM pinball story to share with the world?  Send your inspirational message and pictures to Insider@sternpinball.com for a chance to be featured across Stern’s social media channels in addition to winning exclusive Stern swag and merchandise!

About Stern Pinball, Inc.

Stern Pinball, Inc. is a global lifestyle brand based on the iconic and outrageously fun modern American game of pinball.  Headquartered minutes from Chicago’s O’Hare International Airport in the heart of North America, the company creates, designs, engineers, manufactures, markets, and distributes a full line of technologically advanced terrestrial and digital pinball games, parts, accessories, and merchandise.  Stern Pinball serves digital, consumer, commercial, and corporate markets around the globe.

Recent Stern Pinball titles include Stranger Things, Elvira’s House of Horrors, Jurassic Park, Black Knight: Sword of Rage, The Munsters, The Beatles, Deadpool, Iron Maiden, Guardians of the Galaxy, Star Wars, Aerosmith, Ghostbusters, KISS, Metallica, Game of Thrones, The Walking Dead, Star Trek, AC/DC, Batman, and Spider-Man.  A broad range of players enjoy Stern Pinball’s games from professional pinball players who compete in high-stakes competitions around the globe to novice players who are discovering the allure of the silver ball for the first time.  To join the fun and learn more, please visit www.sternpinball.com.

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END USER LICENSE AGREEMENT (EULA)

STERN PINBALL

END USER LICENSE AGREEMENT

This limited software license Agreement (“Agreement”) applies to your use of Stern Pinball Software pre-installed on a Stern Pinball Machine and any Authorized Updates made available to you. BY USING YOUR STERN PINBALL MACHINE, YOU AGREE TO THE TERMS OF THIS AGREEMENT. If you do not agree to the terms of this Agreement, do not use your Stern Pinball Machine or any Authorized Updates. Please read this entire Agreement, which governs your use of the Stern Pinball Machine, Stern Pinball Software and all Authorized Updates. ADULT CONSENT TO ENTER INTO THIS AGREEMENT, YOU MUST BE AN ADULT OF THE LEGAL AGE OF MAJORITY IN YOUR COUNTRY OF RESIDENCE. YOU ARE LEGALLY AND FINANCIALLY RESPONSIBLE FOR ALL ACTIONS USING YOUR STERN PINBALL MACHINE AND SOFTWARE AND ACCESSING OR USING ANY ONLINE GAMING PLATFORM, INCLUDING THE ACTIONS OF ANYONE YOU ALLOW TO USE AND ACCESS TO YOUR MACHINE AND ANY ASSOCIATED ACCOUNT. YOU AFFIRM THAT YOU HAVE REACHED THE LEGAL AGE OF MAJORITY, UNDERSTAND AND ACCEPT THIS AGREEMENT. IF YOU ARE UNDER THE LEGAL AGE OF MAJORITY, YOUR PARENT OR LEGAL GUARDIAN MUST CONSENT TO THIS AGREEMENT. DEFINITIONS.
  1. “Stern Pinball Machine” means a Stern Pinball arcade game machine.
  2. “Stern Pinball Software” means software (including but not limited to firmware) pre-installed in the Stern Pinball Machine, including all Authorized Content and any Authorized Updates that Stern Pinball may make available to You from time to time.
  3. “Authorized Content” means all Stern Pinball and third-party owned software and content incorporated into or used with the Stern Pinball Software or otherwise embedded in or utilized by a Stern Pinball Machine, including but not limited to graphics, images, music, vocals and voices.
  4. “Authorized Update” means an update to the Stern Pinball Software distributed by Stern Pinball or otherwise made available by Stern Pinball, including for download on its web site.
  5. “Unauthorized Content” means all content, including but not limited to limited to graphics, images, music, vocals and voices, that does not comprise Authorized Content or an Authorized Update.
  6. “Unauthorized Software” means any software (including but not limited to firmware) not pre-installed by Stern Pinball on a Stern Pinball Machine or that does not comprise Authorized Content or Authorized Update.
  7. “You” means the purchaser or current owner of a Stern Pinball Machine.
LICENSE. Stern Pinball hereby grants You a nonexclusive, non-transferable, limited, and revocable right and license to use one copy of the Stern Pinball Software and Authorized Content and any Authorized Update solely for your personal use, or that of your patrons and customers if you are a commercial entity, for playing a single Stern Pinball Machine. The Stern Pinball Software, Authorized Content and Authorized Updates are licensed, not sold, to You, and no ownership rights are transferred by this Agreement. The Stern Pinball Software Authorized Content and Authorized Updates are protected by U.S. and international copyright. All rights not explicitly granted to you in this Agreement are reserved by Stern Pinball.
  1. As a condition to this Stern Pinball Software license, You agree that:
    1. You will not copy, reproduce, alter, replace, distribute, reverse engineer, decompile, disassemble, display, perform, create derivative works based on, or otherwise modify the Stern Pinball hardware or Stern Pinball Software or any Authorized Update, in whole or in part; and will not commercially exploit any of the foregoing.
    2. You will not use or install any Unauthorized Content or Unauthorized Software. Use of Unauthorized Content or Unauthorized Software may result in your Stern Pinball Machine ceasing to work permanently and/or losing access to Stern Pinball’s online game network, either immediately or after a later installed Authorized Update.
    3. You will not create, develop, distribute or assist anyone else in creating, developing or distributing any Unauthorized Content or Unauthorized Software intended for use with a Stern Pinball Machine, whether to add to or modify the gameplay, any audio content (whether music, sound or voice), or any video content of any Stern Pinball Machine, or to gain advantage in any online or other game modes, or otherwise.
    4. You will not share any Stern Pinball Software, Authorized Content or Authorized Update with any other person or company and will not permit anyone else to access or copy any Stern Pinball Software or Authorized Content or Authorized Update installed on your Machine for any purpose.
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    7. Stern Pinball may update the Stern Pinball Software from time to time without further notice to You, for example, to update any anti-piracy, security, and technical measure.
PRIVACY POLICY Your use of the Stern Pinball Machine, Stern Pinball Software and any Authorized Updates are subject to Stern Pinball’s Privacy Policy which can be found at https://sternpinball.com/privacy-policy/   WARRANTY EXCEPT AS PROVIDED HEREIN, THE STERN PINBALL SOFTWARE, AUTHORIZED CONTENT AND AUTHORIZED UPDATES ARE PROVIDED "AS IS" AND, TO THE MAXIMUM EXTENT ALLOWABLE UNDER LAW, STERN PINBALL DISCLAIMS ALL WARRANTIES OF ANY KIND, WHETHER EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO ANY WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NONINFRINGEMENT. WITHOUT LIMITING THE FOREGOING, STERN PINBALL DOES NOT WARRANT THAT OPERATION OF THE STERN PINBALL MACHINE OR ANY ONLINE OR CONNECTED GAME NETWORK WILL BE UNINTERRUPTED OR ERROR-FREE. EXCLUSION OF CERTAIN DAMAGES STERN PINBALL IS NOT RESPONSIBLE FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, OR CONSEQUENTIAL DAMAGES; ANY LOSS OF DATA, PRIVACY, CONFIDENTIALITY, OR PROFITS; OR ANY INABILITY TO USE THE STERN PINBALL MACHINE, STERN PINBALL SOFTWARE OR ANY AUTHORIZED UPDATE. THESE EXCLUSIONS APPLY EVEN IF STERN PINBALL HAS BEEN ADVISED OF THE POSSIBILITY OF THESE DAMAGES, AND EVEN IF ANY REMEDY FAILS OF ITS ESSENTIAL PURPOSE. Some countries do not allow the exclusion or limitation of incidental or consequential damages, so this limitation or exclusion may not apply to You. These terms apply to the maximum extent permitted by law and unless prohibited by law. These terms do not change your rights under the laws of your country if those laws do not permit that change. TERRITORY AND CHOICE OF LAW This License is valid only in the country in which you purchased your Stern Pinball Machine. This License will be subject to and construed in accordance with the laws of the State of Illinois, U.S.A., regardless of conflict of laws principles. You agree to submit to the exclusive jurisdiction of the state and federal courts in Cook County, Illinois, U.S.A. for the resolution of any dispute regarding this Agreement or the subject matter of this Agreement and to waive any jurisdictional, venue, or inconvenient forum objections to such courts. This Agreement may be updated by Stern Pinball from time to time with the current version posted at www.sternpinball.com/EULA. Your continued use of the Stern Pinball Software an Authorized Update after an updated Agreement has been posted constitutes your acceptance of all of its terms.
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