Stern Pinball Expands Marketing Team
Matthew Geyer appointed VP of Marketing
CHICAGO, IL – March 31, 2025 – Stern Pinball, Inc. (SPI) is pleased to announce the appointment of Matthew Geyer as VP of Marketing. In this role, Geyer will partner with the Stern marketing department (Director of Marketing, Zach Sharpe and Marketing Manager, Joe Marchfield) to drive the organization’s marketing strategies, driving brand awareness, consumer acquisition, and revenue growth through effective marketing initiatives and cross-functional collaboration. Geyer spearheads the company’s go-to-market approach, strengthening both terrestrial and digital business segments while building more direct and interactive consumer engagement. By leveraging market trends, consumer insights, and innovative ideas, Geyer will develop actionable strategies that expand the global community and accelerate Stern Pinball’s market expansion.
Preceding Stern Pinball Inc., Geyer led WWE’s worldwide gaming division across a portfolio of console, PC and mobile products. Geyer oversaw the launch of one of the most acclaimed WWE console titles in franchise history, WWE 2K22 and was responsible for gaming integrations with Epic Games’ three major titles, Fortnite, Rocket League and Fall Guys. Prior to joining WWE, Geyer served as Senior Vice President, Worldwide Marketing at Warner Bros. where he oversaw the publishing and marketing strategies for the company’s multi-billion-dollar gaming portfolio. He was also responsible for the long-term franchise planning across billion-dollar brands including LEGO, Harry Potter, Game of Thrones, Mortal Kombat and the Batman: Arkham series. Previous to his work at Warner Bros., Geyer served multiple marketing roles at Vivendi Games and Activision where he established Crash Bandicoot and Spyro the Dragon as top selling kids properties and championed the product launches for major entertainment brands such as Disney and Marvel.
Matthew holds a Bachelor of Science degree in Marketing from Santa Clara University. His favorite Stern game is Jurassic Park, and he works on cars in his spare time. He lives in Las Vegas, Nevada with his wife, 4 dogs, and 2 cats.
About Insider Connected
Insider Connected™ is Stern Pinball’s community network that allows players and owners to engage with pinball games in rapidly expanding ways. The platform unites pinball players worldwide and enhances fun through connected features such as achievements, leaderboards, and quests. Every new Stern Pinball product includes Insider Connected, and it is also available as an add-on for existing games.
Registration for Insider Connected is available at insider.sternpinball.com or in the intuitive Insider Connected™ mobile app on iOS and Android. By tapping a device on any enabled machine, players can track and resume game progress wherever they play, earn new game-specific achievements, engage with the pinball community, and participate in promotions and Challenge Quests. In addition to offering benefits to players, Insider Connected allows Stern to serve its game owners worldwide by upgrading games, offering new features and quests, and extending machines’ longevity for years to come.
About Stern Pinball, Inc.
Stern Pinball, Inc. creates compelling entertainment that inspires a lifetime love of games, sparks passion, forges friendships, and connects people everywhere through fun, innovative, technologically advanced pinball games, and experiences. Headquartered minutes from Chicago’s O’Hare International Airport in the heart of North America, the company creates, designs, engineers, manufactures, markets, and distributes a full line of technologically advanced terrestrial and digital pinball games, parts, accessories, and merchandise. Stern Pinball serves digital, consumer, commercial, and corporate markets around the globe.
Recent Stern Pinball titles include DUNGEONS & DRAGONS: The Tyrant’s Eye, Metallica Remastered, The Uncanny X-Men, John Wick, JAWS, Venom, Foo Fighters, James Bond 007, Rush, Godzilla, The Mandalorian, Led Zeppelin, Avengers: Infinity Quest, Teenage Mutant Ninja Turtles, Stranger Things, Elvira’s House of Horrors, Jurassic Park, Black Knight: Sword of Rage, The Munsters, The Beatles, Deadpool, Iron Maiden, Guardians of the Galaxy, Star Wars, Aerosmith, Ghostbusters, KISS, Metallica, Game of Thrones, The Walking Dead, Star Trek, AC/DC, Batman, and Spider-Man. A broad range of players enjoy Stern Pinball’s games from professional pinball players who compete in high-stakes competitions around the globe to novice players who are discovering the allure of the silver ball for the first time. To join the fun and learn more, please visit www.sternpinball.com.